Empower our customers
Our products help our customers succeed. We recognize that our success is impossible without the success of our customers. Everything we do is ultimately in the service of helping our customers grow their business. We move fast, but we never settle for anything less than spectacular with the customer experience. Running an optician store is hard work. Using ONIC should be easy.
Be resourceful
We understand how our work is helping the team achieve its objectives, and we always find a way to get the job done. We come up with creative solutions to whatever problems are standing in our way, and if necessary, we just put our heads down and do the dirty work. We act with urgency once we have done the thinking and analysis to make the best decision possible. We recognize that few decisions are irreversible, and we understand that moving forward is often the best way to learn.
Seek the truth
People at ONIC are insatiably curious. We want to understand everything as deeply possible – all the connections between things, the reasons behind the reasons. We use our curiosity to drive rigorous thinking when making decisions, reasoning from first principles and using data whenever possible. We treat all ideas with respect, but we don’t shy away from debate.
Be kind
We are friendly, generous and considerate to each other and to our customers. We put the team first. We recognize that our long-term interests are aligned with interests of the team, and we act accordingly. We are eager to help and accept help to accomplish our common goals with a smile on our faces.
Embrace the adventure
Look before leaping – but then leap. While we expect people to be thoughtful and strategic, to analyze all angles, we also know that real progress only comes from real risk-taking. And when smart risks fail? We celebrate those, too.