… first order: 10 pcs!
Reordering takes as little as 5pcs per order.
…to help you compete!
We remove the typical markups from intermediaries.
…to help you build your own brand!
Choose to customize your products.
…to reduce your risk!
We exchange your products to an alternative.
All ONIC frames can optionally be labeled
with your own private label
Brand independence.
Exclusive collections. Flexible calculation.
All ONIC brands can optionally be labeled
with your own private label
Brand independence.
Exclusive collections. Flexible calculation.
We believe the future of shopping eyewear is digital – and that’s why we developed ONIC. ONIC is a digital marketplace that addresses the needs of independent opticians and eyewear suppliers. As an independent optician, you get access to high-quality and exclusive eyewear products directly from the world’s best suppliers. As a manufacturer, ONIC allows you digitalize your order and sales processes.
We want to reduce your risk and offer you free returns. We guarantee that you can return your first ONIC order with a 100% refund. For subsequent orders, we offer you the flexibility to return products that do not suit you or your customers. We easily exchange them for an alternative. That way, you can try out new eyewear designs and materials without any risks.
We are constantly looking for high-quality eyewear suppliers all over the planet to offer you an amazing and exclusive product selection. By connecting independent opticians directly to our suppliers, we are able to offer you unrivaled purchase prices. Additionally, ONIC offers you product recommendations exclusively aimed at your business and customers. Your recommendations are based on your store and clientele characteristics, sales and return data as well as global trend data. Based on all that information, we use machine learning to derive perfect purchase recommendations for your business. We analyze and recommend – your business grows! We thereby aim to level the playing field for independent opticians against big-box competitors in the optic market.
Unlike the classic value chain, in which the brand buys from the manufacturer and the distributor then sells on to the optician, we turn the path around and simplify it. We work with better manufacturers and strip away the unnecessary add-on costs that are standard among traditional luxury brands.
The result? Exceptional quality, fair prices, and straight-forward terms and conditions.
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